On Saturday, March 8, 2025, Disney Experiences Chairman Josh D’Amaro and Disney Entertainment Co-Chairman Alan Bergman took the stage at South by Southwest (also known as SXSW) to showcase Disney’s singular storytelling power. They were joined by Disney storytellers including Pete Docter, Kevin Feige, Jon Favreau and Robert Downey, Jr.
The Walt Disney Company has been home to the best storytellers in the world for more than a century. They continue to push the boundaries of innovation and technology, taking fans and guests to places they never dreamed possible. Storytellers collaborate now more than ever, working across the company to build worlds that unfold on movie and TV screens and beyond – transforming into lived experiences across the globe.
Bergman told the thousands of attendees gathered inside the Austin Convention Center, “We’re really proud of the creative collaboration we have at Disney, and it starts with great storytelling. We truly have something for everyone, with so many ways to experience it.” He went on to say, “The key to all of this is the partnership we have between our teams.” D’Amaro added, “Only Disney can bring the caliber of artists together to give fans richer and deeper experiences with the stories they love, because a Disney story doesn’t end when the credits roll, or when you walk out of the park’s front gate. They keep growing and evolving.”
D’Amaro and Bergman invited storytellers from across Disney Studios and Disney Experiences to discuss the ways they use cutting-edge technology to make experiences more relevant and more connected. Surprise guests included Bruce Vaughn, president and chief creative officer of Walt Disney Imagineering, along with Pete Docter, chief creative officer of Pixar Animation Studios; Kevin Feige, producer and president of Marvel Studios; Jon Favreau, director and producer of “The Mandlaorian and Grogu”; and world-renowned actor Robert Downey Jr. Each guest was joined by creative leaders from Walt Disney Imagineering to discuss how stories from Star Wars, The Avengers and Pixar come to life in Disney experiences around the globe.
Bergman, speaking to Disney’s unique ability to make connections with fans through these experiences noted, “It’s a powerful legacy that we’re fortunate to be a part of.” D’Amaro added, “We’re so excited about the boundless future in front of us as we use new technology to tell the next generation of Disney stories.”
Excited for the future of Disney storytelling around the world?